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UQ WiMAX Marketing(?)

Posted by Avi Telyas on Dec 6, 2009 in Business, Japan, WiMAX

Yet another awful commercial from UQ WiMAX has arrived. This time, they outdid themselves, by using a cat which has a very successful Youtube channel.

See below UQ WiMAX Commercial, asking if the cat will manage to go into the box, then asking if your Laptop has WiMAX. (Did I mention this commercial is BAD?)

And a sample cat video from mugumogu channel:

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Marketing Proof Reading

Posted by Avi Telyas on Jun 1, 2009 in Alvarion

It surprises how sometimes Marketing Material with spelling or in this case proof reading mistakes reach my Inbox.

I’d recommend every Marketing executive to send/publish the information internally before pressing the button that will send the email to investors, analysts … etc.

In our Case, Alvarion invented a new Technology called WiMAXT:

wimaxt

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Alvarion’s Internet Marketing

Posted by Avi Telyas on Mar 19, 2009 in Alvarion

I was surprised a few days ago when Alvarion_Wimax started to follow me on twitter. It appears Alvarion has hired an Internet Marketing company to bring new ideas and methods to Alvarion’s traditional Marketing efforts.

With 7 updates, this is just the beginning, communicating with OM,  posting videos on youtube , what will follow?

From the youtube link, it is evident that Alvarion has hired Inclover to manage their web presence. I wonder how effective are these methods in the Wireless Broadband field. Anyway, I think it is a very good idea.

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