Shinjuku station has an area for special marketing campaigns which draw sometimes a lot of attention.
This time is it a campaign by Nissen , a Shopping Catalogue company, using a boy band called NEWS.
The slogan is ”さわってみて”, touch! with real size images of the group and real clothes which the fans can touch, open the zipper and close the zipper… which they did a lot.
My photo does not show it
But twitter provides enough images:
https://twitter.com/gekikaracacao/status/686514371862724608